Merck Icons

'Icons for Diabetes Print Collateral'

Merck Pharmaceuticals needed a set of icons they could use in their print collateral pieces on Diabetes. The icons needed to be easily recognized by a very broad audience from kids to adults. The icons also needed to work using a simplified color palette based on two colors that could easily be adapted for varying color themes.

I nested each icon on a rounded-corner square motif which allowed me to then use it as a cropping device on the icons which wouldn't work as stand alone elements. The hardest one by far was the icon for 'Nervous System'. My first attempt looked more like an alien life form then it did a nerve ending. ;-)


'Food icons for Print Collateral'

Pineapple, Mushrooms, Grits oh my. Like the Diabetes icons these will also be used within Merck's print collateral pieces.

All though low in fat, vector art is high in creative calories.